Marketing

Do Lead Magnets Still Work?

Do Lead Magnets Still Work?

You’ve read about it, you heard it from friends, but there’s still too much information to understand what lead magnets are? Do they really work? Will it really help market my business?

If you can relate to these, then here are some insights from us!

Don’t Be Scared, It’s Just Marketing Automation

Don’t Be Scared, It’s Just Marketing Automation

Like the Wizard of Oz, marketing automation isn’t a mysterious or creepy force, but just a marketer pulling some metaphorical levers and gears behind a curtain. When revealed, it’s actually quite a useful way to give members a more personalized, tailored, helpful experience. And it’s left traditional email marketing tactics in the dust.