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How to Brand Your Small Business

How to Brand Your Small Business

When you first decide to start a small business as an entrepreneur, there are a few musts that need to happen to get off to a great start.  We have touched on a few of these things in previous posts, but a major item is branding for your business. The most important aspect of branding is that it defines an overall business persona.  It gives a business an identity, a voice, and helps to establish recognition to your target audience.